Hellmann’s mayonnaise goes 100% recycled plastic
February 10, 2020
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Hellmann’s announced that all of its mayonnaise jars and bottles will be made with 100 per cent recycled plastic by next month – a transformation projected to save one million kilograms of virgin plastic this year.
“Canadians want to do what’s right, seeking out products and brands that prioritize the planet,” says Gary Wade, president, Unilever Canada. “By transitioning our bottles and jars to ones made with 100 per cent recycled plastic, Hellmann’s is helping make sustainable choices more accessible, while continuing to deliver the great taste Canadians know and love.”
Canadians can now find Hellmann’s mayonnaise bottles and jars made from post-consumer recycled plastic (PCR) on shelves across Canada. Post-consumer recycled plastic is recovered plastic that is cleaned and reprocessed before getting a second life.
Using PCR plastic has a lower carbon footprint and is less reliant on non-renewable natural resources, helping contribute to a sustainable circular economy for plastics.
By converting to PCR plastic jars and bottles, Hellmann’s packaging will have a slightly darker tint compared to previous packaging. This results from mixing and melting recycled plastics, all of which are 100 per cent food safe. The new Hellmann’s packaging will also feature the How2Recycle label to provide clear instructions on how to recycle correctly.